Shaping a strategic roadmap for digital transformation
Focus
Research Strategy User flows
Client
Höganäs AB
Höganäs needed a clearer view of where digitalisation could create the most value.
I helped identify and prioritise opportunity areas across the workflow, resulting in a strategic roadmap for future digital initiatives.
User insight
Grounded priorities in interviews, observations, and workflow analysis.
Opportunity areas
Identified gaps, inefficiencies, and key areas for improvement.
Stakeholder alignment
Created shared understanding around priorities, value, and direction
Strategic roadmap
Translated insights into a prioritised roadmap for future initiatives
Insights grounded in reality
Through on-site observation and stakeholder interviews, we built a strong understanding of user needs, workflows, and operational challenges. This revealed the most relevant opportunity areas and created a clear basis for prioritisation.
Key challenges
Data output lacked consistency and automation
Data was difficult to search and structure
Assignment workflows were fragmented and manual
From insight to strategic direction
We translated research insights into concrete opportunity areas and used them to align stakeholders around the most valuable and feasible next steps. By connecting user flows, system dependencies, and business priorities, the work resulted in a clearer direction for future development.
Impact
The work resulted in a prioritised roadmap that gave Höganäs a clearer basis for digitalisation across R&D. It aligned opportunity areas, stakeholder priorities, and next steps — creating direction for continued development.